Stella McCartney Summer 2024 with Cara Delevingne

by Alain Chivilò

 

The Stella McCartney fashion house has made the eco fact of producing clothes and accessories using materials that respect Planet Earth and Animals as its corporate vision and mission. Innovative materials but also derived from fashion itself for a new life.

The Summer 2024 collection is SMC’s most sustainable ever created: 95% conscious materials were used.

Stella McCartney launched her Summer 2024 advertising campaign with the image of the model, actress and eco activist Cara Delevingne who, inside a plant of the Veolia company in London, posed with the Spring Summer clothes, remaining in charge with the eco fact, sustainable and protection issues always for and to help the Planet.

From the Heritage of the Maison to that of the parents, the collection is updated for contemporary years. Innovative new editions of the iconic Falabella tote bag and the original vegan it bag, celebrating its fifteenth anniversary in 2024. Denim, Savile Row with embellishments, proportions and textures. Cool and determined looks.

Online and in boutiques, the Summer 2024 collection is ready for women who want to dress in style and extravagance through conscious materials in unique looks and personality.

 

©AC, NDSL, AM, Alain Chivilo

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